"What´s our message and why?
We started to use QR with artistic purpose in 2008. The message is that there´s no message. Well, all of our QR say the same: I DON´T UNDERSTAND ANYTHING.
We thought that we had to annul any message to convert the QR into art and not into any kind of publicity support.
The first reaction once you see QR for the First Time is: I don´t understand anything. Then, when you discover that there´s a secret message, you take a picture. And in the end, you realize that there´s no any message that will save your life or sell you anything. You end in the beginning....As in the Monty Python´s The Meaning of Life..."
artist: La Pluma Eléctri*k