'I was invited to participate with L'association LE MUR (lemur.asso.fr/) here in Paris. The association invites artists from around the world come and paint this billboard. Each artist is given 2 days to paint on the paper which will then be pasted up on the 24 foot x 9 foot billboard.
Being that I'm in France I felt it would only be normal to paint a french word play that that local parisiennes could appreciate. This french word play "Prendre le taureau par les cornes" (Take the bull by the horns) was a motivational message and extremely fun working with the positioning of the typography.'
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